Norwegian DPA Threatens Meta with Fines Over Behavioral Advertising: Compliance and Data Security Implications
The Norwegian Data Protection Authority (DPA) has announced its intention to impose a temporary ban on Meta, the parent company of Facebook and Instagram, from conducting behavioral advertising using the personal information of users in Norway. The ban, set to take effect on August 4, will last for an initial period of three months unless Meta can demonstrate compliance with the relevant requirements of the General Data Protection Regulation (GDPR). The DPA has warned of potential fines of up to 1 million Norwegian kroner (U.S. $100,000) per day if Meta fails to comply with the decision.